Panglobalbuy Finds Spreadsheet
Founded in 1913 by Mario Prada, Prada
Miuccia Prada, a former mime and political science graduate, brought a unique perspective to the family business. Her unconventional approach to design, combined with her deep understanding of craftsmanship, led to the creation of innovative and minimalist styles that challenged the status quo of luxury fashion. In 1978, Miuccia launched Prada's first collection of black nylon backpacks, a groundbreaking move that defied traditional notions of luxury by using utilitarian materials in high-end fashion. Under Miuccia's guidance, Prada rapidly expanded its product lines, introducing ready-to-wear collections, footwear, and accessories. The brand’s signature clean lines, understated sophistication, and attention to detail quickly gained a cult following. In 1992, Miuccia launched Miu Miu, a secondary line that reflected her playful and experimental side, further solidifying her reputation as a trailblazer in the fashion industry. Prada’s influence extends beyond fashion, as the brand has collaborated with renowned architects and artists to create immersive retail experiences. The iconic Prada Marfa
Today, Prada continues to push boundaries while staying true to its heritage. Under the creative vision of Miuccia Prada and Raf Simons, who joined as Co-Creative Director in 2020, the brand has embraced a forward-thinking approach, blending its classic aesthetic with contemporary trends. From runway shows that challenge societal norms to sustainable fashion initiatives, Prada remains at the forefront of the industry, embodying a perfect balance of tradition and innovation. With over a century of history, Prada has cemented its status as a symbol of timeless elegance and avant-garde creativity. Its legacy is not just about fashion but also about redefining what it means to be luxurious in a modern world.The Visionary Leadership of Miuccia Prada
Expanding the Horizons
Collaborations and Influence
Modern-Day Prada: A Balance of Tradition and Innovation